In a previous article titled New Online Video News Search Study - Is the Business Case Made?, I discussed a DoubleClick Performics study that looked at how consumers interact with online video news, how they use search in the process, and their desire to see more video search results on the mainstream search engines. To get more in-depth information on this first-of-its-kind study, I recently interviewed Eric Papczun, Director of Natural Search Optimization for DoubleClick Performics. The following is our Q&A about the report findings and the potential opportunities for SEO with news video:

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