sem

Mon Nov 16, 2009

The courtship of social networking and local search will result in a marriage that diversifies the mix of sales tools and empowers circles of families, friends, co-workers and organizations to share experiences and opinions in the local search space. For...

Mon Nov 16, 2009

The online world is going mobile and everyone s getting involved with the popular trend. Mobile Web browsers and smart phones have turned the mobile world into an entire universe of online sites and stops advertising and extras. The online world is...

Mon Nov 16, 2009

Many publishers have complained repeatedly that Google and Google News (not the leading online news site) reduces their content to “commodity” status or otherwise adversely impacts their brands. Google’s Fast Flip is a response to this...

Sun Nov 15, 2009

NASA said yesterday it had discovered water on the moon, and Google — always big on space exploration — wasted no time producing a special logo to celebrate the event. Google’s backing a contest to put a private rover on the moon. Who...

Sun Nov 15, 2009

To successfully promote a business through social media means walking the finest of fine lines. To market without intruding, to advertise without offending; these things are not easily done. This week, I was thinking about online marketing opportunities...

Sun Nov 15, 2009

Here are some of the most important search engine news headlines of the week: Google eyes China as Baidu fumbles Baidu’s switch to a new advertising system, Phoenix Nest, may be the catalyst that boosts Google’s market share. (Economic Times...

Sun Nov 15, 2009

Want to do a paywall with no “first click free?” That’s fine with Google, says business product manager Josh Cohen. Want to do micropayments? Google will be “flexible” in considering support of new business models like...

Sat Nov 14, 2009

I’d thought the googlebombs relating to “miserable failure” and “failure” had finally been defused earlier this year. Guess not. Ranking tops in Google right now, the official White House page for US President Barack...

Sat Nov 14, 2009

At PubCon, Matt Cutts from Google said there is strong lobbying in Google to introduce a new ranking factor into the algorithm. The new ranking factor has to do with how fast a site or page loads. Matt described this as one of his ‘what to expect...

Sat Nov 14, 2009

Switzerland is taking Google to court over privacy concerns related to Google’s Street View service. The BBC reports that Swiss privacy official Hanspeter Thuer is leading the country’s case. Mr Thuer is especially concerned about people shown...

Sat Nov 14, 2009

Tuesday at Search Marketing Now, Shari Thurow and Andrew Hally will present a webcast, “Making Online Marketing Relevant and Responsive: Tactics and a Tool for Success.” The webcast will be in two parts: Part I covers how to segment your...

Sat Nov 14, 2009

As expected, a revised Google Book Settlement has been filed today — about as late as possible. The agreement narrows the scope to the US, UK, Canada and Australia. It alters how revenue generated by “unclaimed works” will be handled. It...

Sat Nov 14, 2009

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google’s Kirkland Team...

Fri Nov 13, 2009

Yahoo has smartly launched a Spanish Language version of its mobile homepage. The company cites Census data that reflect a population of 46 million Hispanic people in the US. Yahoo also cited comScore data that show tremendous mobile internet growth among...

Fri Nov 13, 2009

The label, “TV Guide for the internet,” doesn’t fully capture the intent or the extent of Clicker. We first wrote about the site when it appeared at the TechCrunch50 event. It was then in a closed beta. However today, a mere 58 days...