Tue May 20, 2008

Greg Sterling is now at Google, for the Google Factory tour and the news is already buzzing about the US launch of Google Health. Greg may swing by and postscript with some of the details he learned from Google's presentation, until then, let me share...

Tue May 20, 2008

by Sage Lewis Sage talks about Google's expansion of their Beta version of "Automatic Matching" for Google AdWords and brings to light SEMPO's latest survey about online advertising. The survey found that 57% of online advertisers would rather...

Mon May 19, 2008

What would Sunday afternoon/evening be lately without more intrigue in the MicroHoo drama? Today was no exception as Redmond issued a cryptic statement that says it's offering to join forces with or acquire some of Yahoo -- potentially the search business...

Mon May 19, 2008

by Manoj Jasra Ever wonder how your websites' data in your analytics reports would be affected based on the placement of your analytics code on the page? Eric Enge and his team at Stone Temple Consulting have begun answering this question by testing...

Mon May 19, 2008

With all eyes focused on the probably-abandoned takeover attempt from Microsoft it s easy to forget that business as usual went on at Yahoo. And boy has the venerable search engine been busy. In this article I will relate just a few things Yahoo has...

Mon May 19, 2008

In my colleague Matt Lester's recent Search Engine Land column he discussed ten tips for a more effective paid search campaign. For this article, I'll follow up Matt's advice with ten tips to help you develop a more effective Search engine...

Mon May 19, 2008

Over the past week, YouTube has announced the addition of several features. In a recent YouTube blog post, YouTube announced the addition of search suggestions on YouTube.com, the import of your Google contacts and a new and improved notification system...

Mon May 19, 2008

Google has announced that they will now support the ability for advertisers to track their ads using third party advertising tags. This new feature is only available within Google's content network (aka AdSense) and only available for North America based...

Mon May 19, 2008

There are a handful of companies that have been building local product inventory databases, many of them under the radar. They include Krillion, NearbyNow, Shopatron, Where2GetIt, Channel Intelligence and ShopLocal. Krillion was the first to start...

Sun May 18, 2008

Northern Light has been around since the beginning of web search. For the last six years, however, Northern Light’s services have been reserved for enterprise customers. Recently, they launched a free business news search engine. Pandia has talked...

Sun May 18, 2008

I love Google's special holiday logos, which typically honor unique individuals or special holidays. Today Google has a special logo recognizing the birthday of Bauhaus ("house of building") founder Walter Gropius. But it's a weird tribute: In some...

Sat May 17, 2008

by Jennifer Laycock When you do what I do for a living, it's a constant battle to remind yourself that not everyone lives and breathes online marketing. The true challenge of small business education isn't really in teaching people what they need to...

Sat May 17, 2008

by Jackie Baker This week we are taking a look at GolfAsian.com, an agency that plans golf vacations in Thailand, Cambodia, and Vietnam. With a well-organized website and great customer service, they are poised to become a leader in the golf...

Sat May 17, 2008

Google has offered the capacity to search real estate listings for a long time. For example, when entering queries such as "homes for sale in San Francisco," a "one box" result used to show pull-down menus for "location" and "listing type." Activating...

Sat May 17, 2008

In this week's Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Click to continue...