Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web.
From Search Engine Land:

Search Biz: Diller Keeps IAC Control; Googlers To Facebook; Google Earnings Downgraded & More IAC stays in Barry Diller’s control. US government agencies look to Google’s search hardware to find information. Google’s hotel-industrial complex that’s […]

IAC
stays in Barry Diller’s control. US government agencies look to Google’s search
hardware to find information. Google’s hotel-industrial complex that’s coming to
Mountain View. Those darn declining paid clicks — will they hurt Google’s
bottom line? Yahoo breaks out golden handcuffs to retain employees, while Google
loses another one to Facebook. And more in today’s Search Biz!
Click to continue […]

Storus Corp just successfully sued another advertiser for use of a trademarked term in the ad copy. This is the first time that I have seen a company sue another advertiser directly without relying on Google as the intermediary for filing trademark exceptions.
As PPC advertisers, this affects us dramatically.
Click to continue reading…

[…]

Google is strangely modest when it comes to publicizing new features, and this one definitely passed us by. It turns out that Google has added survey forms to Google Docs.
Let’s say you want to poll your clients, members, staff or any other group of people about a specific issue, or — if you are […]

Featured posts to the Search Engine Watch blog in the past week. Read Original Post Here

Perhaps the perfection of Yahoo’s vertical strategy is its new blog-inspired site Shine. It’s a broad mix of content from publisher partners such as Hearst Communications, Rodale and Condé Nast. It also aggregates and links to third party content and is encouraging users to blog on the site. Unlike Yahoo content-specific sites like Food, Shine […]

Alternative Search Engines would like us to make April 1st a day without Google.
Charles Knight writes that all they are asking is that for one day we try one of the Top 100 Alternative Search Engines listed by AltSearchEngines.com:
“And no, it’s not a joke, we’re very serious,” Knight continues. “Choose one, choose several, […]

Gearyi Interactive announced they have acquired Fathom Online, an SEO company.
Fathom was formed in 2002 and is based in San Francisco. The terms of the acquisition were not disclosed. Gearyi is a full service digital marketing agency, based in San Diego. Some of Fathom’s employees are now working out of […]

Is the Google Dance back? Well, not really, but I am noticing Google Dance-like behavior from Google based on reading some of the feedback at a WebmasterWorld thread. Google’s data centers are typically always updating but the differences between this data center and this one seem to be the extremes of the past […]

The neglected part of the local story is about products. Often local search is discussed exclusively in terms of finding service businesses or small businesses in one’s own area. But an equally important, if less obvious, part of the “local search” phenomenon is shopping in the more traditional sense. I’ve written previous Locals Only […]