SortFix is a metasearch engine that searches Google, Yahoo and dmoz. What sets it apart from other metasearch engines is the way it presents the search result. SortFix gives you a drag-and-drop interface which assists the user to describe a detailed and precise query.

I talked to Yohay Barsky, SortFix’ CTO and co-founder based in Tel-Aviv, to get an inside view of search engine innovation: How did the SortFix team decide on features for their metasearch engine and what do they see as their contribution to web search?

Deciding on features for SortFix

Yohay Barsky: SortFix originated form a very basic question: How can we improve our search capabilities? We noticed that usually our queries don’t deliver the desired results, so we set out to find the best way to search.

We started monitoring our own search process and also examined the search strategies of a large group of volunteers. We discovered that our volunteers were divided roughly into two groups: Regular searchers and advanced searchers. The advanced searchers have a better finding rate. We wanted to design a search engine that could emulate the search strategies of these advanced searchers.

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