Most webmasters have two goals for their online businesses: to be financially successful and to be self-sustaining. Ideally, webmasters want to be fully established and top of mind so the business they have supplies all the business they need. Sweet scenario if you can get it but the reality is, you have to work long […]

Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web.
From Search Engine Land:

Google: It’s
Official, We Own DoubleClick
With the EU’s blessing, Google has finally acquired DoubleClick after nearly a
year in trying. Google has blogged that the acquisition has been completed,
with […]

With the EU’s
blessing, Google has finally acquired DoubleClick after
nearly a year in
trying. Google has

blogged that the acquisition has been completed, with CEO Eric Schmidt
saying:

Integration work can now begin, with detailed plans to come
 
There may be a "reduction in headcount" as Google matches DoubleClick
employees to the existing Google business structure, a task expected to
[…]

Today in Search
Biz: Those Linux-based "Google PCs" didn’t sell like hotcakes, says Walmart.
Yahoo gets a small paid search distribution deal with LiveDeal. The fight for
IAC continues, DoubleClick may see layoffs after Google takes over, and Yahoo’s
old CEO might be partnering with a Steven Spielberg-backed network for those who
have had paranormal or extraterrestrial experiences. TheTruthIsOutThereBook,
anyone?
Click to […]

Marketing on social media sites. What works. What doesn’t. That’s what you’ll learn and SMX Social Media.
And time is almost up to get a great rate on your ticket for SMX Social Media in Long Beach, CA, April 22-23. Register today to lock in the incredible early bird rate of only $1195.
You get […]

I’ve run across a number of local business sites which offer event calendars of some sort, and many of these companies may not be aware that they can and should add hCalendar Microformat to their pages to further optimize them for both search and user-experience. I’ve previously recommended hCard Microformat for optimizing local business […]

The European Commission has approved the Google acquisition of DoubleClick valued at $3.1 billion.
The EU started their investigation in November 2007. The commission found that the “transaction would be unlikely to have harmful effects on consumers, either in ad serving or in intermediation in online advertising markets.”
Click to continue reading…

[…]

Viacom Denied Punitive Damages In YouTube Suit from the Silicon Valley Insider reports a US District Court has denied Viacom’s request for punitive damages against Google over the YouTube copyright claims.
Judge Louis Stanton said “common-law punitive damages cannot be recovered under the Copyright Act,” and denied Viacom’s action against Google and YouTube. This does […]

This article will not look at how to create or market your blog. It will simply look at how to market yourself on other people s blogs through paid blog advertisements. It will look at the big blog ad companies out there and then look at how a company can use them hopefully with […]

Display advertising currently represents about 32 percent of total US online advertising according to the IAB. That’s roughly $6.7 billion. Google already dominates the roughly $8.5 billion US search market. But Google’s Tim Armstrong told the Bear Stearns Media Conference in Palm Beach, Florida yesterday that Google expects to have a “very significant” position in […]