Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web.
From Search Engine Land:
Open Letter To
Google: Do The Right Thing, Divest Yourself Of Performics
At long last, Google owns DoubleClick. In doing so, the company has done
something else that many people would have […]
Click Forensics gets $10 million in funding. An early Googler donates money
to San Jose State. The fight to control IAC carries on. Disney doesn’t want AOL.
Yahoo and Microsoft do research labs in Israel. A glimpse into the internal
tools Google uses to manage products and Iowa passes tax breaks in hopes of
getting Microsoft to follow Google […]
Virtually all marketers have realized that blogs can be a powerful part of an overall search marketing campaign. This is especially true in the B2C marketplace, but what about for B2B focused companies? What do successful B2B blogs have in common? In looking at hundreds of B2B blogs, eight common characteristics were apparent to […]
Last year in New York, Search Engine Land held its first SMX Social Media
Marketing conference. I’ve been organizing conferences for nearly 10 years now,
and this one was exceptional, if I say so myself. Every speaker blew me away
with great ideas on how to tap into social media to drive traffic and help with
search marketing efforts. […]
Singularity claims to be the first large-scale online web conference in the world. Organizer Aral Balkan is planning to coordinate over 100 of the world’s top web visionaries, developers, designers, thought leaders, and celebrities for three days of talks over multiple tracks October 24-26th, 2008.
Some of the themes for the conference are accessibility issues, […]
How Google Earth Ate Our Town from Time Magazine highlights Nanaimo, a British Columbia town on Vancouver Island, also known as “Google Earth Town” or “the capital of Google Earth.”
Nanaimo has been plotting virtually all of their town’s data directly on Google Maps and Google Earth. From real-time firefighter calls on Google […]
Linking is still de rigueur when optimizing for Google and all major engines. Linking strategies have run the gauntlet, from simple link exchange requests to buying links. For a good review of current best practices in linking tactics, I refer you to The Link Spiel by Debra Mastaler and “11 Experts on Link Development […]
Monday News Corp.’s Rupert Murdoch seemed to say that he won’t be doing a deal with Yahoo, which argued that Yahoo had few options left in its bid to stay independent. However today, in an article in the NY Times, Time Warner Chief Jeffrey L. Bewkes said that he’s ready to make a deal and […]
Google Webmaster Central has announced that they now will have webmaster communication messages waiting for webmasters even if they have not yet verified their site in Google Webmaster Tools.
Let me step back a bit and explain why this is incredibly important. In July 2007, Google released Message Center within Webmaster Tools. This gave […]
Today Reporters Without Borders have launched the first International Online Free Expression Day. The organization rallies everyone, but bloggers and Internet professionals especially, to participate in a 24-hour online demo against Internet censorship.
Go here to participate in the demonstration!
Around the world, 63 cyber-dissidents are currently in jail for using their right to free expression on […]