Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web.
From Search Engine Land:
SES NY Day One Live Coverage RecapThe first day of SES NY is now complete. Here is the live blogging coverage I found throughout the day for the event. I’ll add any new coverage to […]
The first day of SES NY is now complete. Here is the live blogging coverage I found throughout the day for the event. I’ll add any new coverage to tomorrow’s recap.
Click to continue reading…
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Yahoo and Click Forensics have partnered to combat click fraud together. The partnership was announced on the Auditing Paid Listings and Click Fraud Issues panel at SES NY today. Yahoo said:
Click Forensics will allow advertisers to securely share relevant account information, such as site-side click behavioral data, with Yahoo!. Industry analysts like Dr. […]
Last week, as you know, the EU gave approval to Google’s acquisition of DoubleClick for $3.1 billion. However the deal closed at $3.24 billion, a mere $140 million more. But Google doesn’t have to count its pennies during this recession, the company says, because its international growth, specifically in China-Asia, will help insulate the search […]
The importance of valuable mobile content and services is undeniable—just observe the sea of people talking, text messaging and searching on mobile devices in nearly every personal and business setting these days. What remains to be seen, however, is which local mobile services and companies will rise to the top with the most relevant […]
If the Microsoft acquisition of Yahoo does happen the “postmortems” on Yahoo will come fast and furious. Perhaps the first of these is from the Mercury News, which recounts the history of Google and Yahoo’s early relationship and how the latter essentially “made” Google, which went on to become its most formidable competitor. The piece […]
by Mack Collier
Last week I attended South by Southwest, and while the festival itself
was the main attraction, the events and parties that sprung up every
night were examples of great and cheap marketing that many small
businesses could learn from.
This year was my first SXSW, and leading up to the event, I was told often by veteran […]
by Manoj Jasra
SEMPO, today released the results of its annual State of the Market Survey and the results indicate that the search marketing industry has exceeded the project spending allocations that were expected in 2007 and that the overall consensus from marketers it that the industry will continue to positive growth.
However, a critical finding is […]
Microsoft has announced the launch of the new adCenter Community today. The new site replaced the old blog and forums and can be found at adcentercommunity.com. Features include:
Product/Service specific blogs
Categorized User Forums
Multimedia Distribution including video interviews, audio podcasts and training videos
User profiles
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Happy St. Patrick’s Day Search Engine Land readers! The search industry is buzzing with special logos, themes, and trinkets for the special day. Here is a run down of logos from Google, Yahoo, DogPile, and some blogs.
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