Yahoo! has decided to join Google’s OpenSocial .

OpenSocial is a common API (coding standard) for web site plug-ins that makes it possible for them to work on multiple websites.

The tremendous success of Facebook has made such standards increasingly important, as owners of social web sites would like to see as many applications as possible available for their users.

The idea is that the availability of such applications make the sites more sticky.

So far the majority of applications for Facebook have been quizzes and plug-ins fetching information from other web sites.

Google is trying to contain the success of Facebook by developing OpenSocial.

So far it has managed to bring sites like Engage.com, Friendster, hi5, Hyves, imeem, LinkedIn, MySpace, Ning, Oracle, Plaxo, Salesforce.com, Six Apart, Tianji, Viadeo, and XING on board. And now also Yahoo!.

Microsoft (who is trying hard to buy Yahoo!) is fighting OpenSocial as hard as it can.

(more…)

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