Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web
From Search Engine Land:

Google Adds Street Views To Step-By-Step Driving DirectionsThe Google LatLong Blog announced that you can now see street views turn-by-turn (when available) when you are seeking out driving directions via Google Maps. For example, when […]

The Google LatLong Blog announced that you can now see street views turn-by-turn (when available) when you are seeking out driving directions via Google Maps.
For example, when driving from the Empire State Building to Times Square, you can see that Google has street views available for every turn. A camera icon, next to each […]

By now you have probably seen a bunch of talk about Twitter. And after all of this talk you might be still thinking: OK, so what the heck is Twitter really and why should I care? How is it going to help my business at the end of the day? Rather than writing […]

As the phenomenon of local business ratings and reviews becomes more “institutionalized” and important, efforts are popping up to help businesses cope and/or take advantage of the trend. Merchant Circle is one business in the local space that has positioned itself as a platform for SMB “reputation management” as well as marketing.
Local search provider […]

A couple weeks back I wrote a LinkWeek column here titled “Your Site’s Manifest Linking Destiny“. At the end of that column I closed with the following thoughts…
Click to continue reading…

Read Original Post Here

by Mack Collier
If you’ve read my posts here or were able to hear me speak at Small
Business Marketing Unleashed in Houston, you know what a believer I am
in businesses monitoring the blogosphere.  It’s a must for businesses
to know what bloggers are saying about them, because then they can
respond.  But how do you know the correct […]

by Jennifer Laycock
If you’re new around here, you’ve probably never heard of Robert Clough. If you’ve been around here for years, you’ve probably decided Robert Clough is my imaginary friend…someone I made up to pin the blame on when things go south. The truth is he’s a real person. The folks who attended SBM Unleashed […]

by Stoney deGeyter
There are two important questions that every business needs to be able to answer:
What’s in it for me?
and
Why should I buy from you?
The first questions, when answered correctly, helps sell your product or service, but it doesn’t necessarily close the deal. In order to get the deal sealed and money in hand you […]

Integration of video into news stories may be making the difference in the battle for news supremacy. Read Original Post Here

This morning I reported at the Search Engine Roundtable that several webmasters began noticing three values being displayed under some AdWords ads that might reveal some details on how Google may rank AdWords ads. The scores include the “Pscore,” “mCPC,” and “thresh.”
Danny and I took guesses at what each might mean and the mCPC […]