Date: May 2nd, 2008
SearchCap: The Day In Search, May 2, 2008
Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web
From Search Engine Land:
WSJ: Microsoft, Yahoo Talking To Avoid Hostile Proxy FightThe Wall Street Journal is now reporting that Microsoft and Yahoo are holding talks to try and avoid the promised proxy battle/hostile takeover effort that is certain […]
WSJ: Microsoft, Yahoo Talking To Avoid Hostile Proxy Fight
The Wall Street Journal is now reporting that Microsoft and Yahoo are holding talks to try and avoid the promised proxy battle/hostile takeover effort that is certain to be wearying for both sides. According to the paper: “Talks between Microsoft Corp. and Yahoo Inc. intensified Friday as the two sides explored the possibility of a […]
Local Internet Marketing Firm Spams Google Maps Bigtime
In another case of major mapspam (discovered first by Imnotadoctor), a SMB-local internet market firm, Big Local, has captured many of the top positions in the Google Maps “onebox” for the category “internet consulting.” Below are some examples from various cities.
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Targeting Conversions and Traffic with Long Tail Writing
by Jennifer Laycock
As personalized search and universal search continue shaking up an industry that used to be dominated by “top ten results,” more and more small businesses are learning the value of focusing on the keyword long tail. While there’s no doubting the value of bringing in highly targeted traffic, many companies still don’t quite […]
Site Clinic: Content Is Key To Attracting Customers
by Jackie Baker
Today we begin the first installment of a weekly site clinic column, where small businesses are invited to submit their websites for review. Can’t beat a little free advice, right? I’ll be looking at the design, copy, usability, SEO, marketing, and any technical issues that may prevent websites from drawing loyal, active visitors […]
