Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web.
From Search Engine Land:

Hey Microsoft: Bribing Searchers Is Fine; Frustrating Them Is Not!I’ve got no problem if Microsoft wants to "bribe" searchers to use its search engine. Even Google has done the same. But the Live Search Cashback […]

I’ve got no problem if Microsoft wants to "bribe" searchers to use its search
engine. Even Google has
done the same. But the
Live Search Cashback
program rolled out today seems a pretty inept way to do it, far more likely to
disappoint and frustrate than woo searchers.
Click to continue reading…

Read […]

Microsoft has invested heavily in Live Search and seen its search relevance and results improve but so far not its market share. The company believes its core search results are as good as what you’ll find on Google or Yahoo. But its share is flat-to-declining, depending on which of the metrics services you choose to […]

by Matt Bailey
Anyone who has worked for or run a small business knows how hard it can be to get good marketing advice. Everyone from the high priced consultant to the guy you buy your laptop from has advice on how to get ahead online. Most of them are wrong. It can leave a small […]

by Mike Moran
I read a recent interview with marketing guru Guy Kawasaki by Lee Odden, where he said he didn’t know anything about search marketing except to “write good stuff.” It sounded almost apologetic, but you should know producing content people want to spend time with is, in fact, the most important part of search […]

by Todd Mintz
The word “recruiter” tends to polarize people in the search marketing industry. Some people find search marketing recruiters to be as welcome as ants at a picnic (see Chris Winfield’s comment on My Facebook Page and Marios Alexandrou’s blog post on the subject). However, recruiters serve a necessary function in […]

Today’s search engine marketing news and opinion: Microsoft to Give Cash Back to Searchers; The Challenge of Mobile Web Analytics; Yellow Pages and Search; and more. Read Original Post Here

Since Google posted on how their search quality stuff works, I figured I take the webmaster view and tell you what webmasters and SEOs have been seeing from Google’s search quality as of late.
As many of you know, my other search blog, the Search Engine Roundtable, covers webmaster and SEO related discussions from the forums. […]

Udi Manber, VP Engineering, Search Quality at Google wrote a fairly long post at the Google Blog on introducing search quality to the public. In short, Udi explains the various teams within the search quality group and explains what each team does. I will highlight below the parts I personally found most interesting:
Click […]

by Manoj Jasra
Do you consider yourself an advanced Gmail user? I thought I was too until I saw the post titled: “57 Habits of Highly Effective Gmail Users” at CollegeDegrees.com. The team over there has a compiled a list of 57 tips, shortcuts, and features available in Gmail, categorized into 4 main topics. Here are […]