Marin Search MarketerTM is the industry’s first enterprise-class search marketing platform. Designed for the search professional, Marin delivers improved financial performance and significant operating efficiencies to large advertisers and agencies. If you’re spending $50k or more per month on paid search, you owe it to yourself and/or your clients to check it out. […]

by Jennifer Laycock
As I find myself drifting further and further from my search engine optimization roots to focus more time and effort on exploring the worlds of social media, blogging and viral marketing, I’m sometimes astonished at the misunderstandings between these two worlds. Search engine marketers look to social media as a vast expanse of […]

Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web.
From Search Engine Land:

Search Volume Comes To Google Keyword Tool & Live Search UpdatesI reported at the Search Engine Roundtable that Google has added search volume numbers to the external […]

by Stoney deGeyter
When making changes to my websites I always take the time to view them live on the web before closing up my editing software and patting myself on the back in self-satisfaction of a job well done. Even with minor changes, I like to view them one last time to make sure my […]

Today’s search engine marketing news and opinion: Local Search for Little Biz; What are Good Links, Anymore?; Yahoo Gains, Google Declines, and MSN Plummets for Q2 2008 Search Ads; and more. Read Original Post Here

Today’s search engine marketing news and opinion: PPC Advertising: Art or Science?; Does Google Analytics Share Data?; Carl Icahn Returns to Letter-Writing; and more. Read Original Post Here

I reported at the Search Engine Roundtable that Google has added search volume numbers to the external keyword tool. The volume numbers are approximations and I would guess are from the same sources Google obtains data for Google Ad Planner and Google Trends for Websites. Here is a screen capture of a keyword […]

A search engine marketing campaign isn’t complete without including some elements of social media. While engaging in social media alone can provide impressive results, this week’s infographic illustrates how properly planned tactics can have a positive impact on your search results:
Click to continue reading…

Read […]

Google Operating System reports that Google Maps is testing out walking directions in some locations. I was personally not able to replicate the walking directions, but Ionut has a screen capture as proof.
We all know Ask.com had walking directions, but when Ask.com killed off their maps product, they also killed off the walking directions. […]

Privacy issues are back with a vengeance. Everywhere you look now NGOs, legal experts and government officials are raising questions about this or that online or ad initiative and privacy. The most recent privacy debacle was the Viacom-YouTube ruling, which is being circumvented by cooperation between the parties.
Now, as Google formally launches StreetView images […]